One of the biggest extracurricular projects i took over during October & November 2017 was the re branding of the association that i am part of called European Students Association (ESA). ESA became a social group the past year, where all s
The new logo is very playful. I was inspired by Wes Anderson colors and styles of Europe. The letters used are not from a specific font. More specifically, the "a" is basically a reversed "e" and have an "s" stuck on the end of it as a tail to creat
The pastel colors of light blue and pink/red were inspired by Wes Anderson, and the dark blue was kept from the previous logo so that i kept one aspect of ESA unchanged. The grim underneath the "e" was placed after my partner and i realized that th
Later on we worked on a few other layouts, covers based on this new branding of ESA that would enhance its new image and that would be used as cover photos in our FB page, and our website.
Website: https://www.esatufts.org/ FB page: https://www.facebook.com/europeanstudentstufts/
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